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In this episode of GrowthTales, we have an insightful conversation with Derek Rider, the CEO of Media One Group. Derek shares his entrepreneurial journey, the challenges faced in scaling a business, and the unique approach Media One Group takes in the competitive world of media and advertising.
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Episode Highlights:
- Origins of Media One Group
- Derek reflects on the early days and the founding principles of Media One Group.
- Winning Big Contracts and Facing Competition
- Derek discusses the pivotal moment of winning a major contract against stiff competition.
- He shares the importance of re-envisioning programs and bringing fresh perspectives to stand out.
- Gain Insights into the competitive landscape and how smaller businesses can compete against industry giants.
- The Feeling After Winning a Major Contract
- Derek shares the excitement and challenges after securing a significant business contract.
- They discuss the importance of respecting and maintaining trust when clients entrust their business to your company.
- Operations and Planning for Large Engagements
- The conversation shifts to the significance of effective planning and resource allocation in deadline-driven businesses.
- Derek explains the process of planning staffing requirements and skill sets for large engagements.
- He also shares the value of strategic operations and the importance of keeping the management team lean.
- Challenges Faced And Lessons Learned
- Derek reflects on the challenges faced during the company’s growth and expansion.
- They discuss the importance of being cautious during potential partnerships and investments.
- The Future of Media One Group
- Derek outlines the future plans for Media One Group, focusing on international growth and strategic acquisitions.
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